MTV’s ‘Racer’ Promos Include Car Contest

Apr 2, 2008  •  Post A Comment

MTV Networks next month will air about 100 commercials for the feature film “Speed Racer” that will morph into a text-message contest awarding the winner a $100,000 replica of the title character’s car, the Hollywood Reporter says. Viewers will be directed to a Web site, where they can enter a mobile-phone number or code to enter the contest, the newspaper reports.
–Danny King

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