ABC May Stream More Ads in Episodes

May 2, 2008  •  Post A Comment

Walt Disney’s ABC.com may begin running multiple advertisements during commercial breaks on shows streamed from the network’s Web site, as opposed to standard Web site procedure of running a single ad, the Hollywood Reporter says. ABC.com’s audience spends, on average, more than 47 minutes on the site per visit, the most of any network’s Web site, the newspaper reports.
— Danny King

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