Hispanic media agency Zubi Advertising of Miami and Hispanic TV network Univision signed an $80 million cross-platform upfront deal, MediaWeek reports. The deal includes advertising on Univision’s three TV networks–Univision, TeleFutura and Galavision–in addition to 64 owned and operated TV stations, radio stations and online units, the newspaper says. All of Zubi Advertising’s clients–about 8 or 9 in total–are involved in the deal, the newspaper notes.
—Vlada Gelman
Univision, Zubi Make $80 Mil Ad Deal
Jun 24, 2008 • Post A Comment
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