Barker Pitches DTV Switch

Jul 24, 2008  •  Post A Comment

Bob Barker, former longtime host of “The Price Is Right,” will be featured in public service advertisements about the 2009 switchover to all-digital broadcasts, Broadcasting & Cable reports. Barker also will be featured in spots shown in Wilmington, N.C., where most stations make the switch in September, five months before the rest of the U.S., B&C says.
—Danny King

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