Product Placement Ad Disclosure Pushed

Jul 14, 2008  •  Post A Comment

Federal Communications Commissioner Jonathan Adelstein is among those concerned that product-placement advertising is growing out of control and he’s suggesting that networks be forced to disclose the promotions with a text crawl along the bottom of the television screen, the New York Times reports. Some entertainment executives cringe at the thought, saying it would disrupt the viewing experience, the Times notes.

Your Comment

Email (will not be published)