Women Flock to ABC.com

Jul 3, 2008  •  Post A Comment

Eighty-five percent of ABC.com viewers are female, which makes their presence even bigger online than in ABC’s TV viewership, Silicon Alley Insider reports. ABC’s research also found that viewers are more than twice as likely to remember an ad watched online than one seen on TV, which allows ABC to demand higher ad rates for its online video, the Web site notes.
—Vlada Gelman

One Comment

  1. Kudos to you! This is a really good blog here and I love your style of writing. How did you get so good at blogging?

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