Publicis Buys Google’s Performics

Aug 6, 2008  •  Post A Comment

Publicis Groupe has acquired Performics Search Marketing from Google, Online Media Daily reports. The unit will be integrated into Publicis’ VivaKi Nerve Center, which was created to develop new services, tools and partnerships through the leverage of Digitas, Starcom-MediaVest, Zenith-Optimedia and Denuo, the Web site says. The sale of Performics is expected to close in the third quarter, the Web site notes.
—Vlada Gelman

One Comment

  1. Interesting thoughts here. I appreciate you taking the time to share them with us all. It’s people like you that make my day 🙂

Your Comment

Email (will not be published)