Moonves All About the Internet

Sep 23, 2008  •  Post A Comment

CBS President Les Moonves admitted he was reluctant at first to embrace new media for fear of losing viewers, MediaWeek reports. Speaking at New York City’s Mixx Conference and Expo today he said, “The Internet is not cannibalistic; it is only additive.” Moonves eventually would like not only to feature CBS programming on the Web but also to stream content not found on the network. “Our idea is to be all things to all people,” he said.
—Christopher Perez

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