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HGTV Gets Ugly With Stanley Steemer

Oct 31, 2008  •  Post A Comment

HGTV and carpet cleaner Stanley Steemer are putting a co-branded promotion, letting viewers of HGTV’s Web site upload pictures of their ugliest rooms while getting carpet-cleaning tips, Advertising Week reports. Stanley Steemer, which spent $45 million on advertising through the end of August, is giving away a $15,000 grand prize as part of the HGTV promotion, Ad Week says.
–Danny King

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