Popeil Returns to TV for New Ronco

Oct 2, 2008  •  Post A Comment

Ronco Acquisition Co., the company behind the Veg-O-Matic and the Pocket Fisherman, is under new management and bringing its iconic infomercials featuring founder Ron Popeil back to television, the New York Times reports. While the 73-year-old Popeil has little to do with the new operation, a new wave of infomercials for its latest product, the Grillwave, will use vintage footage of the veteran pitchman and his catchphrases “But wait, there’s more!” and “Isn’t that amazing?”
—Sergio Ibarra

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