YouTube to Sell Video Search Ads

Nov 13, 2008  •  Post A Comment

Google’s YouTube, the biggest Web-video sharing site, introduced a service that sells video advertisements linked to search results on the site, the Wall Street Journal says. The program will deliver users online commercials next to their search results and advertisers can create and bid for the ads through a self-service Web site, the paper said. The new program is an effort to boost sales at YouTube, which Google bought for $1.65 billion two years ago.
—Greg Baumann

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