Disney to Launch Russian Channel

Dec 17, 2008  •  Post A Comment

The Walt Disney Co. has made a deal with a Russian broadcaster to launch a Disney Channel in a market it has been trying to crack for a decade, the New York Times reports. The 24-hour channel will make its debut next year. “We believe there is vast growth to come out of this market, despite the near-term economic turmoil,” says Andy Bird, president of Walt Disney International.
—Jon Lafayette

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