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Spanish-Language Ad Spending Rises

Jan 29, 2009  •  Post A Comment

Advertising spending on Spanish-language media through the first three quarters of last year rose 2.7% from a year earlier to $4.3 billion, AdvertisingWeek reports, citing data from its parent Nielsen Co. Procter & Gamble was the largest Spanish-language advertiser, while DirecTV more than quadrupled its ad spending in Spanish-language media, AdWeek says.
—Danny King

One Comment

  1. The Zune concentrates on being a Portable Media Player. Not a web browser. Not a game machine. Maybe in the future it’ll do even better in those areas, but for now it’s a fantastic way to organize and listen to your music and videos, and is without peer in that regard. The iPod’s strengths are its web browsing and apps. If those sound more compelling, perhaps it is your best choice.

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