Hearst-Argyle Sales Drop 9% on General Ads

Feb 25, 2009  •  Post A Comment

Hearst-Argyle’s fourth-quarter sales fell 9% from a year earlier as a boost in political advertising failed to offset an overall decline in ad spending, Broadcasting & Cable reports. A drop in both local and national advertising spending across all businesses led to a 4.7% decrease in 2008 revenue for Hearst-Argyle, B&C says.
—Danny King

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