MTV Plays Early Morning Music

Mar 30, 2009  •  Post A Comment

MTV is launching a block of music videos called “AMTV” that will air from 3 a.m. till 9 a.m., the New York Times reports. The block won’t be rated and the network will use it to experiment with programming and different forms of advertising partnerships, the paper says.
—Jon Lafayette

One Comment

  1. MTV . . . playing music videos?

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