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MarketCast’s Helfgot Donated Face, Organs

Apr 15, 2009  •  Post A Comment

Joseph Helfgot, the founder of media market research firm MarketCast, became the second facial transplant donor in the U.S. after he died last week during heart-transplant surgery, Daily Variety reports. His family also donated his liver and the heart he had received during the operation, the trade paper says. Helfgot, 60, sold MarketCast to Daily Variety parent Reed Business in 2000 although remained as the firm’s president, the publication says.
—Aimee Picchi

One Comment

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