Syndicators Stress Consistency

Apr 20, 2009  •  Post A Comment

Syndicators are stressing their segment’s consistent ratings as they head into this year’s upfront, Broadcasting & Cable reports. Still, syndication sales might decline 2% to $3.1 billion this year, according to a March report from the Jack Myers Report, while MediaVest vice president Francois Lee tells the trade publication, “I would expect 2% to be the lower end of that ballpark estimate.”
-Aimee Picchi

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