The Tennis Channel is discussing its legal options after Cablevision unilaterally said it will begin carrying the network on its digital sports tier before the Monday start of the U.S. Open, reports the New York Times.
The two sides as of last week had been unable to make a deal, despite years of negotiations, resulting in a volley of snippy ads. The channel wants to be carried in a broader package so more people can see it.
Cablevision said it can now offer the channel on its tier for which consumers pay an extra $5.95 monthly because it has a contract with the National Cable Television Cooperative, which negotiates group deals for member operators, mostly small cable systems. Just when Cablevision joined the organization is in dispute.