Sunday’s fourth-season premiere of E!’s "Keeping Up With the Kardashians" set records for the network, averaging over 4.1 million total viewers, more than seven times E!’s fourth-quarter 2009 average, E! announced.

The show was E!’s most-watched telecast ever in the adults 18-49 demo (3.1 million) as well as among adults 18-34 (2.2 million) and women 18-34 (1.6 million).

"Kardashians" also scored a series high across in households (a 3.0 Nielsen rating), adults 18-34 (3.90) and adults 18-49 (2.82), more than doubling the performance of last season’s return.

— Tom Gilbert