Lifetime Movie Huge Hit With Young Women

Jan 26, 2010  •  Post A Comment

Lifetime Television’s latest made for the network movie has done exceedingly well in the women 18-34 demo category.

"The Pregnancy Pact" was ad-supported cable’s most-watched film since 1994 among women 18-to-34, with 1.37 million viewers in that demographic.

The movie, which aired Jan. 23, averaged 5.86 million viewers overall; it was the most-watched Lifetime original movie premiere ever among Women 18-to-34, 18-to-49 and adults in both those age groups.

–Elizabeth Jensen

One Comment

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