Google is trying to bring more sports videos and movies to YouTube, with the company trying to work on rights issues to bring that to fruition, the New York Post reports. 

"We are just trying to cope with the legacy of complicated contracts. Consumers should be given the choice assuming they pay a fair price," said Google Co-Founder Sergey Brin at a press conference at the Allen & Company Sun Valley Conference. Google CEO Eric Schmidt said the company has been discussing the rights issues with some sports rights holders during the Idaho-based conference. Google is also talking with Hollywood studios, the story adds.