NBC Lands Rights to Outer Space Milestone

Nov 11, 2013  •  Post A Comment

NBC has secured a deal to cover an upcoming milestone in space travel. The network is partnering with Sir Richard Branson’s Virgin Galactic to broadcast the first commercial space flight, The Hollywood Reporter’s Live Feed reports.

The trip, which will be the first to take private passengers into space — including Branson and his family — will be shown on a wide range of NBCUniversal platforms including MSNBC, The Weather Channel and Syfy, the story says. The coverage will culminate with a three-hour live event on "Today."

The event will also include an NBC prime-time special to air the evening before the trip.

In a statement, Sharon Scott, president and general manager of NBC News’ Peacock Productions, said: “Without a doubt, Sir Richard and his children taking the first commercial flight into space will go down in history as one of the most memorable events on television. Through NBCUniversal’s multiple platforms and overseas network partners, viewers from around the world will get to experience this ‘where were you moment.’ We’re extremely honored to chronicle Sir Richard’s journey and live launch into space.”

richard branson.jpgRichard Branson

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