Fox Network Wraps Its Upfront, Settles for Slim CPM Hikes and a Drop in Total Sales

Jun 25, 2014  •  Post A Comment

The Fox Network has completed its upfront ad sales, and for the second year in a row the network has seen a decline in dollar volume, Ad Age reports.

Fox also settled for slim CPM increases of between 2.5% and 3.5%, the story reports, well below the rate increases it received a year ago.

This year's commitments total between $1.5 billion and $1.6 billion, a decline of as much as 15% from the $1.8 billion the network secured in 2013.

Please click here to read the full report from Ad Age.

fox network logo.jpg

Your Comment

Email (will not be published)