Monday’s broadcast of the 66th Primetime Emmy Awards on NBC had strong viewership, generating the awards’ second-highest number in total viewers in eight years and matching the second-highest rating in the key demo of viewers 18-49 in seven years, NBC announced. The numbers are based on time zone-adjusted Nielsen Media Research fast official ratings.
Airing live in all time zones, 8-11 ET, the broadcast scored a 4.2 average rating in 18-49 with 15.6 million total viewers.
“The 15.6 million viewers is the second-biggest overall audience for the Emmys since 2006, trailing over that span only the 17.8 million for last year’s telecast, which benefited from Sunday scheduling, a September airdate and a high-rated NFL lead-in,” NBC announced. “Excluding those 2013 results, this is the top Emmys in total viewers since the Sunday, Aug. 27, 2006, telecast on NBC averaged 16.2 million viewers.”
The 4.2 rating in viewers 18-49 equals the second-highest number since 2007, when Fox delivered a 4.3 on Sunday, Sept. 16. CBS had a 4.9 last year, and the Emmys also had 4.2 averages in 2009 and 2011.
“The 15.6 million makes this the most-watched night on any network since ABC’s Academy Awards on March 2 (35.2 million),” NBC noted, adding: “The Emmys topped the combined Big 4 competition in prime time, with a 4.2 rating edging the combined 4.1 of Fox (1.8 in fast national ratings, subject to adjustment), ABC (1.2) and CBS (1.1), while the 15.6 million in total viewers beat the combined total of 13.8 million for CBS (5.0 million), Fox (4.6 million) and ABC (4.2 million).”