LA Times

CBS Tweaks Prime Time: Strong Start for One Comedy Means Another One Is Getting Bumped — for Now

Sep 25, 2014  •  Post A Comment

CBS has bumped the season premiere of one of its comedies to give better play to another comedy series. The Los Angeles Times’ Show Tracker reports that the network moved the second-season premiere of “Mom,” which had been scheduled to bow Monday, all the way to Thursday, Oct. 30, when it will debut at 8:30 p.m.

“The delay can be attributed to a couple of geeks who are good with numbers,” the story reports. “In light of the successful pairing of ‘The Big Bang Theory’ and ‘Scorpion’ on Monday nights, the Eye Network is looking to stretch that a bit further. ‘The Big Bang Theory’ kicked off a temporary Monday run this week with back-to-back episodes — and did so with a bang. The comedy notched a 5.4 rating in adults under 50 in both the 8 p.m. and 8:30 p.m. half hours. For perspective, the first episode drew 18.03 million viewers, while the second racked up 18.24 million.”

“Big Bang’s” big Monday not only gave CBS a claim to most-watched broadcast net that night, but also provided a wildly successful springboard fot the also-geek-oriented “Scorpion,” which brought in a shade below 14 million viewers.

“In an effort to maintain that grip on Mondays, CBS will continue to double up on episodes of ‘The Big Bang Theory’ on Monday night for the next three weeks. An original episode will air in the 8 p.m. ET/PT slot, followed by a rerun of a different episode at 8:30 p.m. ET/PT on Sept. 29, Oct. 6 and Oct. 13.

Starting Oct. 30, “Mom” will be a part of the Thursday night CBS comedy block, leading out from “The Big Bang Theory,” which will be back in its normal Thursday slot by then.

The Times notes: “The temporary move puts ‘Mom’ on the most lucrative night on television, in terms of advertising dollars, with studios looking to promote their weekend releases. The brief shift also gives ‘Mom’ a bountiful lead-in from ‘The Big Bang Theory,’ potentially helping to introduce new viewers to the series.”

“Mom” is eventually headed back to Monday nights, but not until Jan. 5, the report notes.

The shuffle also means “The Millers,” which had been set to roll out for season two on Thursday, Oct. 30, will instead premiere Monday, Oct. 20, at 8:30 p.m., before settling in on Thursdays starting Jan. 8.


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