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Variety, LA Times

Fox Pulling Reality Show — Which Is Struggling in the Ratings — Off of Tuesday Nights. It Will Still Air on Fridays, However

Oct 2, 2014  •  Post A Comment

One of Fox’s big hopes for the fall season is being pulled from one of the two nights it airs, the network announced.

“Fox is pulling struggling new reality show ‘Utopia’ — which had been airing twice a week — off its Tuesday schedule, and will replace it in November with ‘MasterChef Junior,’ reports Variety.

The Variety story notes that Tuesday night’s “airing of ‘Utopia’ averaged a 0.8 rating/3 share in adults 18-49 and about 2 million viewers, according to Nielsen — its fourth straight weak performance in the high-profile Tuesday 8 p.m. hour, which leads into comedies ‘New Girl’ and ‘The Mindy Project.’ The ‘social experiment’ series will continue to air on Fridays at 8.”

For the next two weeks Fox will fill “Utopia’s” Tuesday night slot with reruns of its animation programming. During the last two Tuesdays of the month, baseball’s World Series is scheduled, the Variety story notes.

The Los Angeles Times’ report on the programming move adds, “Unfortunately for Fox, ‘Utopia’ [based on a Dutch show created by the well-known TV producer John de Mol] came with a big price tag that some reports indicated were as high as $50 million, although [Fox] executives denied it was quite that much. And it was also a linchpin for the network’s new fall rollout of other shows.”

Utopia Fox Fall 2014

 

 

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