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TVbytheNumbers

NBC Owns Tuesday Prime — and That’s Bad News for a Couple of New Series

Oct 1, 2014  •  Post A Comment

NBC steamrolled its way to a dominant ratings win Tuesday night, while the casualty count piled up over on ABC. Based on Nielsen overnights for the key 18-49 demo, TVbytheNumbers.com reports that NBC’s “The Voice” did most of the damage.

The two-hour singing competition chalked up a 4.0 average in 18-49 to easily rank as the top-rated show on broadcast prime even as it slipped slightly from last week’s 4.1. Leading out from “The Voice,” NBC’s “Chicago Fire” held up its end with a 2.4 average, down from a 2.6 for the premiere a week ago.

ABC’s two new sitcoms appeared to suffer from the stiff competition in the 8 p.m. hour, going up against not only “The Voice” but also week two of CBS’s “NCIS.” Leading off ABC’s Tuesday prime was the series premiere of the comedy “Selfie,” which managed only a 1.4 average in viewers 18-49 — and its lead-out, the series premiere of “Manhattan,” came in just below that mark with a 1.3.

The struggle carried over to the 9 p.m. hour for ABC, where the season’s second installment of “Marvel’s Agents of SHIELD” managed a 1.7 in the 18-49 demo — a series low, and a 19% falloff from the premiere a week ago. ABC’s 10 p.m. drama “Forever” fell to a 1.3 — off 28% from a week ago and third in the slot behind “Chicago Fire” and CBS’s “Person of Interest.”

CBS rode its reliable drama lineup — including the new entry “NCIS: New Orleans” — to a solid second-place finish in the demo and a sizable win in total viewers. The “NCIS” mother ship dipped 10% in 18-49 from last week’s premiere, delivering a 2.6 average, while “New Orleans” pulled a 2.3 in its second outing, slipping 8% from the premiere. “Person of Interest” ticked up 6% to a 1.8.

The more impressive numbers for CBS were in total viewers, where “NCIS” (18.64 million) and “NCIS: New Orleans” (16.44 million) both outdrew NBC’s “The Voice” (13.54 million).

Fox’s “Utopia” continued to turn in disappointing results, equaling last week’s 0.8 average in 18-49, while “New Girl” dipped 8% to a 1.2 and “The Mindy Project” rose 10% to a 1.1.

For prime time overall, NBC distanced itself from the field with a 3.5 average rating in adults 18-49, ahead of CBS (2.2 average), ABC (1.5), Univision (1.1), Fox (1.0) and CW (0.4). CBS rolled to a win in total viewers with 15.280 million, leading NBC (12.017 million), ABC (4.907 million), Univision (2.881 million), Fox (2.177 million) and CW (995,000).

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One Comment

  1. That is to bad because I think Forever is the best new show of the season. I hope ABC will give it a chance.

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