New Show Gets Off to Slow Ratings Start

Oct 6, 2014  •  Post A Comment

A new fall broadcast series got off to one of the worst starts of the 2014-15 season Sunday night, based on Nielsen overnights for the key 18-49 demo. TVbytheNumbers.com reports that the Fox comedy “Mulaney” managed only a 1.0 average rating.

The new live-action show aired at 9:30 p.m., wrapping up a Fox prime-time lineup consisting mainly of animated programs. “Bob’s Burgers” delivered a 1.4 in the 18-49 demo, “The Simpsons” pulled a 2.0 and “Family Guy” came up with a 1.9, while the live-action comedy “Brooklyn Nine-Nine” had a 1.6 average. Fox finished fourth overall among the big four broadcast nets for prime time.

NBC easily won the night with its NFL programming, paced by a 6.9 average in 18-49 for its “Sunday Night Football” game between the Bengals and Patriots. That number was off from a preliminary 7.6 average a week ago for the Saints and Cowboys.

CBS’s numbers got a boost from NFL overrun at 7 p.m., which offset the network’s programming by a half-hour throughout prime time. “60 Minutes” had a 2.5 average in 18-49, “Madam Secretary” delivered a 1.7, “The Good Wife” had a 1.4 and “CSI” registered a 1.3, with the report noting that the network’s numbers — along with those for NBC — are subject to more than the usual adjustments.

ABC was led by “Once Upon a Time” with a 3.1 average rating in viewers 18-49, while “Resurrection” had a 1.8 and “Revenge” settled for a 1.3.

For prime time overall, NBC’s 5.5 average was the class of the field in the 18-49 demo, followed by CBS (2.2 average), ABC (1.7), Fox (1.6) and Univision (0.9). CBS was competitive in total viewers, but still fell short of NBC, which averaged 14.97 million to lead CBS (12.34 million), ABC (5.73 million), Fox (3.49 million) and Univision (2.27 million).


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