Daily Express, CNN

Easter Bunny Alert! Some Brits Are Saying American Multinational Company Is Acting Like a Cad, and Has ‘Ruined Easter’ By Tampering with Recipe for a Wonderful Cadbury Candy Egg That Has Long Been a Special Easter Treat. It’s Our Non-TV Story of the Day

Jan 13, 2015  •  Post A Comment

“Furious chocoholics have accused Cadbury’s American owners of ‘ruining Easter’ after they confessed to changing the chocolate used for their Creme Egg,” reports the United Kingdom newspaper the Daily Express.

The article continues, “The outrage was sparked after brand owner Mondelez International admitted changing the recipe for the fondant-filled snack so that the shell is made from a ‘standard, traditional Cadbury milk chocolate’ instead of the popular Cadbury Dairy Milk.

“The shell-shocked chocolate lovers were also displeased to hear that the Easter snack would come in packs of five, instead of the usual pack of six.”

Mondelez, a U.S. company, is a spinoff of Kraft Foods. As CNN notes, “Kraft acquired British candy maker Cadbury in 2010 for roughly $19 billion.

“The change applies only to Cadbury eggs sold in the United Kingdom. The goo-filled eggs usually appear on shelves starting in January until April.”

The CNN story adds, “According to Cadbury, 500 million crème eggs are made each year, and about two-thirds of those are consumed in the UK.”

Much of the unhappiness about the change in the recipe has been expressed on Twitter. For example, Matt tweeted, “@kraftfoods I know you own @CadburyUK but it’s really unacceptable to tamper with such a traditional and famous recipe. #CremeEgg





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