Google has confirmed that it is expanding into the wireless business. USA Today reports that the company said it will set up its own cellular network service in the U.S. in an effort to improve connectivity on mobile devices.
Sundar Pichai, Google’s senior VP of products, made the announcement in Barcelona at the Mobile World Congress wireless show.
Pichai characterized the move as an experiment, downplaying any potential threat to traditional phone service providers and ISPs.
Said Pichai: “I think we are at a stage where it is important to think about hardware, software and connectability together.”
He added: “We don’t intend to be a network operator at scale. Our goal here is to drive a set of innovations which we think the ecosystem should evolve and hopefully will get traction.”
The company has reportedly been talking with Sprint and T-Mobile and plans to make an announcement detailing plans in the coming months.