Comcast has ended its holdout and made HBO Go and Showtime Anytime available to Comcast Xfinity subscribers via Amazon’s Fire TV and Fire TV Stick, Digital Trends reports.
“The new availability for subscribers of Comcast Xfinity on Amazon’s streaming video devices follows a similar deal which allowed Comcast customers to watch HBO Go and Showtime Anytime through Roku media streamers in December,” the report notes.
In a company blog post, Comcast Cable Executive Vice President Matt Strauss said: “Both the Amazon Fire TV and Fire TV Stick join platforms like Roku, AppleTV, Xbox One and Google’s Chromecast where subscribers can download the network’s app, sign in with their Xfinity TV credentials, and immediately start watching the channel’s shows and movies.”
The report adds: “It’s a long-awaited concession for Comcast, which is perpetually one of the last holdouts among pay-TV providers to allow access to popular streaming apps that require authentication from a cable or satellite subscription. As the largest cable and Internet provider in the country — one which is often the only available option for consumers in many regions — the service has been notoriously slow to allow subscribers to access content from third-party hardware.”