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How Much Does Diversity on Local TV Newscasts Still Matter?

May 1, 2015  •  Post A Comment

So reads a headline in today’s Washington Post, as the newspaper talks about two white people who will be anchoring a top local newscast in the Washington area.

The article says: “Anchor changes are usually ho-hum affairs, particularly in an age when audiences are deserting TV news for smartphones and other digital alternatives. But [this new local] pairing is significant because it runs counter to an unspoken, if more or less rigidly observed, commandment in the TV news business, to wit: In a racially mixed region such as Washington, thou shalt have a mixed anchor ‘team.’”

The story quotes Craig M. Allen, an associate professor at Arizona State’s Cronkite School of Journalism and Mass Communication: “Stations aren’t making as much money as they once did, and some of the requirements have dissipated. There’s not as much concern about maintaining gender and racial balance among the anchors.”

To read more about this important topic please click here, which will take you to The Washington Post’s original article.

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