“High Times — the 41-year-old monthly magazine dedicated to all things marijuana — has landed its first ever non-pot-related advertiser,” reports our friend Keith Kelly in the New York Post.

The story continues, “IFC, the cable TV channel owned by AMC Networks, has taken out an ad in the October issue for its show ‘Comedy Bang! Bang!’”

Kelly adds, “Blake Callaway, IFC executive vice president of marketing and digital video, said the deal is actually part of a promotional swap….While it was nice to get the print ad, Callaway said he was ‘actually more interested in their social media aspects. They have 5,000,000 followers on Facebook.’”

As the article notes, there are now 4 states and the District of Columbia that have decriminalized marijuana: Alaska, Colorado, Oregon and Washington. In addition, the article adds that “Medical marijuana is now legal in at least 22 states.”

IFC ad in High Times magazine (courtesy IFC and the NY Post)