Netflix has acquired streaming rights to a number of TV programs. Variety reports that the streaming service picked up global rights to the CBS drama “Zoo,” USA’s “Colony” and the CW telenovela “Jane the Virgin.”
“The deals for the shows come less than two weeks after the Los Gatos, Calif.-based company announced the acquisition of exclusive global rights to ABC hit series ‘How to Get Away with Murder’ on Sept. 18,” Variety notes.
The report says the deals have a lot to do with the increasing importance of binge-watching as a way to build the audience for ongoing series.
“In 2013, AMC’s ‘Breaking Bad’ saw its premiere audience more than double from the previous year after Netflix had offered the entire past season library to its U.S. subscribers,” Variety notes. “It was an unprecedented figure, one that showed the growing importance of binge-viewers, who can quickly catch up to a series in a matter of days.”
Netflix already had U.S. rights to season one of “Zoo,” with the new deal adding international rights.
“Jane the Virgin” is heading toward its season two premiere Oct. 12 on CW. “Colony” premieres on USA Jan. 14, and is expected to roll out on Netflix in late 2016 or early 2017, the report notes.