We Think This Is a Tough Question: Which Cable Channel Is No. 1 for the Summer in Prime Time Among Women 18-34?

Sep 2, 2015  •  Post A Comment

You may have a hard time coming up with the answer to the question of which channel is No. 1 this summer in prime-time cable in the demo of women 18-34 — even though the channel has now won that title for the third time in the past four summers.

The channel is ABC Family, which announced that it has averaged 200,000 in the demo to come out on top. The channel noted that it has also been among the top five cable networks for six consecutive summers in adults 18-34 (No. 5 this summer, averaging 275,000) and women 18-49 (No. 4 with 328,000).

It’s also ABC Family’s seventh consecutive summer in the top five in viewers 12-34 (No. 4; 397,000) and its eighth in a row in females 12-34 (No. 2; 295,000).

The channel has an especially hot show in “Pretty Little Liars,” winner of six 2015 Teen Choice Awards.

“’Pretty Little Liars’ stood as cable TV’s #1 series in Adults 18-34 (1.45 million/2.1 rating), Women 18-34 (1.23 million/3.6 rating), Viewers 12-34 (2.10 million/2.3 rating) and Females 12-34 (1.83 million/4.0 rating) and was the #1 scripted basic cable TV series in Adults 18-49 (1.94 million/1.5 rating) and Women 18-49 (1.62 million/2.5 rating),” ABC Family said in a press release.

The network also noted that “The Fosters” was the No. 2 scripted cable TV series in women 18-34 (561,000/1.7 rating) and females 12-34 (927,000/2.0 rating), while “Baby Daddy” ranked as the No. 2 cable TV comedy of the summer in women 18-34 (384,000/1.1 rating)

Source: NTI, U.S. Ratings. Summer 15 (Most Current=L+7: 6/1/15-8/16/15; L+SD: 8/17/15-8/30/15). Series ranks based on originals only with minimum 5 telecasts.

pretty little liars

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