A+E Networks is going global to shine a light on a problem that has been a persistent one for the United States, centering on race relations.
The media company announced plans for “Shining a Light: A Concert for Progress on Race in America,” a two-hour event featuring performances by Bruce Springsteen, Sting, Jamie Foxx, Zac Brown Band, Rhiannon Giddens, Pink, Ed Sheeran and others.
The concert will roll out internationally Nov. 21-Dec. 15 on Lifetime and A&E Network across more than 135 territories. The live concert event takes place at the Shrine Auditorium in Los Angeles on Wednesday, Nov. 18.
The event is an initiative to benefit the Fund for Progress on Race in America.
“Inspired by the response of the Mother Emanuel family members in Charleston, South Carolina, where nine people were killed by a gunman acting out of racial prejudice, the concert will kick off A+E Networks’ worldwide campaign to confront issues of race, and promote unity and progress on racial equity,” A+E Networks said in its announcement.
Other performers scheduled to appear include Eric Church, Tori Kelly, John Legend, Miguel, Jill Scott, Sia and Pharrell Williams.
In the U.S., “Shining a Light: A Concert for Progress on Race in America” will air across the full portfolio of A+E Networks, including A&E, History, Lifetime, H2, LMN and FYI.
Said Nancy Dubuc, President & CEO of A+E Networks: “As a global media company, A+E Networks has the privilege of being invited into the homes of millions of people around the world every day and believe that it is our responsibility to use this incredible platform to inform as well as entertain. By shining a light on the uncomfortable truth that racial inequity and bias still impact our society, we are looking to inspire people to go beyond short-lived, symbolic gestures.”