NY Post

Bras Are Losing Women’s Support: It’s Our TVWeek Fashion Story of the Day

Dec 15, 2015  •  Post A Comment

The bra appears to be falling out of fashion, according to a report focusing on the absence of bras among celebrities including Jessica Simpson, Selena Gomez, Kendall Jenner and Jennifer Lawrence — and among “regular women” as well.

The New York Post’s Page Six reports: “A half-century after the bra-burning 1960s, what was once considered a political message has suddenly become a fashion statement. While Drew Barrymore was ridiculed for letting gravity get her down in a figure-hugging green Gucci gown at the 2006 Golden Globes, today going braless is picking up steam among fashionistas and boldfacers.”

The trend also appears to be catching on among the general population. The report cites data from market research company NPD Group indicating that bra sales in the U.S. slipped 3% in 2014 to $6.5 billion.

One Comment

  1. Two words: Cooper’s droop. (It’s a thing.)

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