Investor's Business Daily

YouTube Goes After High-End TV Content

Dec 3, 2015  •  Post A Comment

YouTube is moving forward with efforts to bring high-end programming on board to bolster its new YouTube Red subscription service, Investor’s Business Daily reports.

The initiative, which includes rounding up movies and television content, has the potential to ratchet up the site’s position vs. rivals such as Netflix, Amazon and Hulu.

Talks are reportedly in the early stages, with YouTube executives meeting with Hollywood studios and other companies in recent months to negotiate licensing deals and hear pitches, the story notes, citing a Wall Street Journal report.

YouTube is the world’s largest online-video service.

youtube red

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