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HD Guru

Why HDTV Sets Are Disappearing From Stores’ Shelves

Feb 11, 2016  •  Post A Comment

If you want to buy an HDTV set, you’d better hurry to your local retail store. HD Guru reports thatt the sets are rapidly disappearing from shelves as 4K Ultra HDTV sales pick up steam.

“Sales of 4K Ultra HDTVs saw significant acceleration in 2015 behind growing retail shelf placements, which simultaneously are squeezing the share of Full HD 1080p models heading into 2016,” the story reports. The article cites new data from market research group gap intelligence/Quixel Research that indicates 4K Ultra HDTVs reached 40% of U.S. retail placements by the end of 2015.

The report cites comments by Deirdre Kennedy, gap intelligence/Quixel TV market analyst, who notes that Ultra HDTV sets have been increasing thier shelf share since their launch in late 2012. Kennedy told the publication: “Screen sizes for Full 1080p HDTVs are gradually getting smaller and more basic. This change is a direct result of Ultra HDTVs taking over the premium segment of the TV category.”

4k-ultra-hd

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