In another sign of how the TV business model is changing, Showtime will break new ground with the release of an upcoming comedy series. The pay cable channel announced that it will release a full season of the series “Dice” at one time, on April 10.
The move marks the first time in its history that Showtime will release an entire season of a series at once. The show, which stars Andrew Dice Clay, will come out on the Showtime streaming service, Showtime Anytime and Showtime On Demand.
The show’s freshman season consists of six episodes. The first episode will also premiere April 10 on the linear channel, where subsequent episodes will air each Sunday.
“The scripted, semi-autobiographical series will follow the life of renowned comedian Andrew Dice Clay, chronicling the stops and starts of his attempts at a career resurgence in his transplanted home base of Las Vegas,” the network said in its announcement. “The series also stars Kevin Corrigan, and guest stars Natasha Leggero, Lorraine Bracco, Adrien Brody, Michael Rapaport, Wayne Newton, Criss Angel and Rita Rudner.”
Said Gary Levine, President of Programming, Showtime Networks Inc.: “We’re excited to release ‘Dice’ in its entirety across our streaming, on demand and authenticated viewing platforms. With its six-episode run, we feel this comedy is ideally suited to being consumed all at once. We’re always looking for new ways to make our programming stand out, and we’re confident that a ‘Dice binge’ will appeal to both fans and skeptics alike, and help spread the word about his very funny new Showtime series.”
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