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Washington Post, Variety

AMC Theatres CEO Flirts With Letting Audience Members Text During Movies, Gets a Ton of Backlash, Changes His Mind — Here’s Where Things Stand Now

Apr 15, 2016  •  Post A Comment

The boss of the AMC theater chain issued a mea culpa today after sparking an uproar over texting during movies. The Washington Post reports that Adam Aron, CEO of AMC Entertainment, indicated that the idea of allowing audience members to send texts has been “relegated to the cutting room floor.”

The issue flared up after Aron suggested to Variety that texting during movies is inevitable. He told Variety’s Brent Lang: “When you tell a 22-year-old to turn off the phone, don’t ruin the movie, they hear please cut off your left arm above the elbow. You can’t tell a 22-year-old to turn off their cellphone. That’s not how they live their life.”

But no sooner did Aron float the idea of allowing texting than the Internet erupted in a flood of protest. The outcry prompted Aron to issue a response to customers, stating today: “With your advice in hand, there will be NO TEXTING ALLOWED in any of the auditoriums at AMC Theatres. Not today, not tomorrow and not in the foreseeable future.”

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One Comment

  1. ENOUGH!
    It’s time to stop pandering to a bunch of 22 year old who either don’t or unwilling to behave in a courteous manner. I am exhausted from listening to excuse “That’s not how they live.” The problem is not the 22 year olds. It’s those who think they have no choice but to accept rude, inconsiderate behavior (e.g. Mr. Aron).

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