Sony Pictures Television has named a new president, with news breaking today that the company will expand the role of executive VP and chief marketing officer Sheraton Kalouria.
Deadline.com reports that Kalouria will now be president and chief marketing officer. He will continue to report to Steve Mosko, Sony Pictures TV chairman.
“In his newly expanded role, Kalouria, who has re-upped his contract with the studio, will add oversight of consumer products licensing for SPT series and brands to his current duties of shepherding all marketing initiatives for SPT’s U.S. productions, international productions, U.S. ad sales, U.S. distribution, international distribution and global networks,” Deadline notes.
In a statement, Mosko said: “Sheraton is a valued member of the SPT executive team, whose marketing expertise and strategic vision have set our business and content offering apart in the rapidly evolving television marketplace.”
Variety notes: “Before Sony, Kalouria spent three years as president of broadcasting at Martha Stewart Living Omnimedia, where he launched ‘The Martha Stewart Show’ in national syndication and served as executive producer on more than a dozen series and specials. Before that he was senior VP of daytime programs at NBCUniversal.”