A “Harry Potter” marathon is coming up later this month, and there’s a reason, according to Freeform, which is running the programming event.
The occasion is Harry’s birthday. The character reportedly celebrates his birthday on July 31. From what we can tell, he turns 36 this year, and Freeform announced plans today for a three-day marathon of Harry Potter movies running Friday, July 29, through Sunday, July 31.
The cable channel — ABC Family became Freeform this year — is running seven Harry Potter movies during the marathon. Click here for the schedule.
The channel is also celebrating online, with Harry Potter-themed polls on Wishbone and animated social shareables, along with the #HappyBirthdayHarryPotter hashtag for Twitter users.
And the Harry Potter fan documentary “Tom Felton Meets the Superfans” is airing on the Freeform App starting July 29.