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Why the Biggest Vine Star Is Ready to Leave the Platform

Jul 27, 2016  •  Post A Comment

A video creator who became the biggest star on the social media platform Vine with six-second clips showcasing his comedic and physical talents says the platform has “plateaued” and he’s ready to move on.

Logan Paul, whose astronomical numbers include 9.3 million Vine followers and more than 4 billion Vine loops, has already established a foothold on longer-form platforms including YouTube, Facebook and Instagram, and has begun to move into television with appearances on “Law & Order: SVU” and other shows.

In an interview with AOL, Paul, 21, said: “Vine has plateaued. It had its spike in the beginning and it’s the reason why Instagram has a video feature now since they had to compete with it. Even the creators plateaued on the platform since it stopped growing, but it was a nice place to foster the growth for all of us and give us a nice little stepping stone to go to the other platforms.”

Paul, who hails from Ohio, noted that he has moved to L.A. to pursue his entertainment career, and adds: “Having a social media presence and having an audience that loves watching you post daily is awesome. But I’m going to try and mesh the digital world and traditional world. I’m going to try to merge both of those and become one of the first creators to go from digital to traditional.”

Here’s a Logan Paul compilation …

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