The former chairman of NBC Universal Television Entertainment has been named president of the indie media company Primary Wave Entertainment. Variety reports that Jeff Gaspin, who resigned from his post with NBCU in 2010 just ahead of the Comcast takeover, will take the new post with Primary Wave.
“In the newly created position, Gaspin will drive a new push by the company — an independent studio, management, music, production and entertainment media company — to boost its slate of original content for both television and digital programming,” Variety reports. “The television vet will also serve as a member of Primary Wave’s management board.”
Variety adds: “He will oversee current scripted and unscripted TV projects across all genres, develop and produce programming, and lead distribution opportunities for content across broadcast, mobile and emerging technologies.”
Gaspin told the publication: “One of the things Primary Wave hasn’t done much of is unscripted, which is something I’ve done for 25 years. We hope to build the size of unscripted at Primary Wave. And I look forward to doing more scripted with the great access to talent this company has.”