Paul Franklin is in his first NATPE conference as CBS Television Distribution president this week, and the executive discussed the challenges of maintaining one of the most successful portfolios in syndication in a profile published by TVNewsCheck.
“Franklin is overseeing a list of some of the longest-running shows in television syndication,” the article notes. “His challenge is to hold the line or even grow the license fees for CTD’s stalwart syndication properties in an era when there’s more pressure than ever from stations and station groups to drive down fees.”
Said Franklin: “There’s pressure on all of us. Granted, ratings have been fluctuating. … And of course that puts a lot of pressure on the station groups. Sure, who wouldn’t want to pay less?”
He adds: “But our job is to not let that happen. Our job is to find a way to make the best deal we can based on the market, based on what the product is doing, [whether] there is other interest [from other stations in a market].”
We encourage readers to click here to go to TVNewsCheck to read the full profile.