One of the top drivers in NASCAR is headed to the broadcast booth as part of a new deal with NBC Sports. The AP reports that Dale Earnhardt Jr., who has been named the stock car racing organization’s most popular driver every year since 2003, will be a part of NBC’s racing coverage.
“The agreement with NBCUniversal will allow Earnhardt to pursue ‘a wide range of opportunities in the company’s media businesses, including movies, television, podcasts, and other areas.’ The agreement was announced Monday by NBC Sports Chairman Mark Lazarus and NBC Sports Executive Producer and President of Production Sam Flood,” the AP reports.
Said Lazarus: “We are excited to welcome Dale Jr. to our team — both on and off the track. As a company, NBCUniversal allows for talent to stretch themselves across not just their field of expertise, but across other areas of their interests in the media world.”
Earnhardt recently announced that he will retire from racing at the end of the current season.
“Two big crashes last summer forced him out of the final 18 races, and he missed two races during the 2012 playoffs also because of concussion-related symptoms,” the AP reports. “The 42-year-old Earnhardt intends to compete in two Xfinity Series races next season and plans to be involved in the sport in other ways — when his broadcasting duties allow it.”