One cable channel announced a bulk renewal of four related series this week, placing an order for a total of 96 new episodes of beach lifestyle shows. HGTV announced the renewals for “Mexico Life,” “Caribbean Life,” “Beach Hunters” and “Beachfront Bargain Hunt.”
“With its beach lifestyle series attracting more than 4 million viewers per week, HGTV has triggered an additional 96 new episodes featuring sand, surf and stunning yet attainable properties on or near the beach,” the channel said in today’s announcement. “The large order positions HGTV to premiere three hours of beach programming every Sunday night for 52 weeks from now through 2018.”
The network will premiere new episodes of “Beachfront Bargain Hunt” on Friday nights starting Sept. 29.
Said Allison Page, general manager, U.S. programming and development for HGTV, DIY Network, Food Network, Cooking Channel, Travel Channel and Great American Country: “For months, HGTV’s beach programming has delivered consistent gains in viewership, so keeping our pipeline filled with fresh episodes in this genre is a solid programming strategy for the foreseeable future.”