Only One of the Big Three Flagship Late-Night Shows Grew Its Audience During the 2016-2017 TV Season

Sep 26, 2017  •  Post A Comment

With the late-night numbers in for the 2016-2017 television season, Nielsen data shows that only one of the broadcast networks’ flagship 11:35 p.m. shows, CBS’s “The Late Show with Stephen Colbert,” grew its audience over the previous season.

CBS cites Nielsen figures showing “Colbert” is up 20% this season in total viewers, averaging 3.32 million vs. 2.76 million a year ago. The CBS show’s NBC rival, “The Tonight Show starring Jimmy Fallon,” has been averaging about 2.99 million total viewers for the season, with ABC’s “Jimmy Kimmel Live” delivering an average of about 2.15 million to rank third.

For the just-reported week ending Sept. 22, “Colbert” topped “Fallon” by 26% in total viewers, delivering 2.83 million vs. 2.26 million for the NBC program.

NBC’s “Fallon” has continued to hold a comfortable lead throughout the season in the key demo of adults 18-49, where it has averaged about a 0.77 rating to a 0.58 for “Colbert” and a 0.47 for “Kimmel.”

One Comment

  1. Fallon is just mailing it in. He’s not really funny, and worse he’s “plain vanilla” and a shill for all things NBC and Universal. It gets obnoxious. Sometimes you feel like you’re watching an infomercial about an NBC or Universal product. Fallon’s ratings will continually decline, and he may represent the end of The Tonight Show in 3 or 4 years. Sad.

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