How Big Is Delayed Viewing? In Some Cases, Bigger Than Live Viewing — and In Others, Almost Nothing; Here’s How Some of the Top Shows Break Down

Oct 17, 2017  •  Post A Comment

Delayed viewing is an increasingly important part of the picture in the current broadcast season, with a show like ABC’s new drama “The Good Doctor” ranking as “a bona fide hit” when delayed viewing is added in, the AP reports.

“A look at newly released Nielsen data for ‘The Good Doctor’ and other programs illustrates the extent to which television viewers make their own schedules nowm” the AP reports. “An estimated 11.3 million people watched the drama’s debut on Sept. 25, but that number swelled by 69 percent — to 19.2 million — when you add in the people who saw it on a delayed basis within seven days.”

The report adds: “More people actually watched ABC’s “Designated Survivor” on a delayed basis than watched its season premiere on the first night, Nielsen said.”

Fox’s “The Orville” and ABC’s “How to Get Away With Murder” each had bumps of more than 80% for their premieres with delayed viewing added in.

“Meanwhile, hardly anyone records sports events for later viewing; NBC’s ‘Sunday Night Football’ had 16.74 million viewers that night, and 16.8 million when you add in the seven-day figures,” the AP notes. “Same thing for news programs, with CBS’ ’60 Minutes’ increasing its 12.46 million first-night viewership to 12.89 million through the full week.”

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